ABOUT ME
A Digital Artist, Web Geek, SMM Enthusiast, With 5 years of graphic
design expertise, Been into the field of UI/UX, where aesthetics meet
user experience. My medium goes beyond pixels – I bring 2D
characters to life and produce custom illustrations and Character Art.
Besides Design, I’ve engaged in social media management
perfecting the art of interaction. At the moment, Exploring the limitless
possibilities While pursuing Digital Media and Marketing at I.B.T Karachi, where
I’m growing my toolset in order to build even more effective designs
and tactics.
EXPERIENCE
2023
Head of Graphic Design
Adtropic.co.uk
- Played a dual role as an A+ Content Designer, creating engaging and conversion-focused content for Amazon products.
- Fostered a collaborative and dynamic design environment, encouraging innovation and excellence.
- Ensured the consistent application of design principles and brand guidelines across all design projects.
2021 - 2023
Creative Lead
Siba Digitals LTD
- Spearheaded the creative direction, overseeing the design team and ensuring the delivery of high-impact visual solutions.
- Collaborated with clients to understand project requirements, translating their visions into compelling design concepts.
- Managed end-to-end project lifecycles, from ideation and conceptualization to execution and delivery.
- Implemented strategic design thinking to elevate brand identities and enhance overall market presence.
- Fostered a collaborative and innovative work culture, inspiring the team to consistently exceed design expectations.
2020 - 2021
UI/UX Designer
The Red Solution
- Led the UI/UX design process, translating user needs into intuitive and visually appealing digital experiences.
- Collaborated with cross-functional teams to gather requirements, conduct user research, and define design goals.
- Created wireframes, prototypes, and mockups to illustrate design concepts and user flows.
- Implemented responsive design principles to ensure optimal user experiences across various devices.
- Maintained a consistent design language and style guide to uphold brand identity.
2018 - 2019
Design Intern
Techiter
- Successfully collaborated with senior designers on a range of projects.
- Conducted market research, contributing to informed design decisions.
- Executed design tasks, enhancing visual appeal and brand alignment.
- Gained proficiency in industry-standard design tools and software.
- Contributed creative input in brainstorming sessions, supporting innovative design solutions.
EDUCATION
2022 - Present | Bachelors
Digital Media and Marketing
I.B.T Karachi
- Pursuing a comprehensive curriculum covering key aspects of digital media and marketing strategies.
- Developing practical skills in areas such as social media management, content creation, and digital advertising.
- Actively participating in coursework focused on the latest trends and technologies in the digital marketing landscape.
- Engaging in hands-on projects to apply theoretical knowledge to real-world scenarios.
- Collaborating with peers on group projects, fostering teamwork and creative problem-solving.
2020 - 2022 | Intermediate
Master of Arts
G.B.S.C Karachi
- Specialized in advanced graphic design principles and techniques.
- Completed coursework covering a wide range of design disciplines.
- Executed comprehensive design projects, showcasing proficiency in industry-standard tools and software.
- Engaged in critical analysis of design trends and contributed to discussions on the evolving landscape of graphic design.
- Collaborated with peers on creative projects, fostering a dynamic and collaborative learning environment.
2018 - 2020 | Matriculation
Computer Science
I.A.B G.B.S.S
- Completed coursework focusing on fundamental principles of computer science.
- Developed a solid foundation in programming languages, algorithms, and problem-solving.
- Engaged in hands-on projects to apply theoretical knowledge to real-world scenarios.
- Actively participated in academic activities and contributed to a collaborative learning environment.
SKILLS
85%
Adobe Illustrator
92%
Adobe Photoshop
81%
Figma
78%
After Effects
90%
WordPress
87%
InDesign
AWARDS
6 Dec 2022
Siba Digitals LTD
Design Maestro Excellence Award
14 June 2021
The Red Solution
Pixel Perfectionist Award